The PPMA Show is the UK's biggest trade show that focuses solely on processing and packaging machinery and is held at the NEC, Birmingham every year.
The show's visitors come from a wide range of industry sectors such as food and beverage, pharmaceutical and personal care and it gives them the opportunity to see new machinery in action, to pick up on the latest trends and to network in a dedicated lounge. This year, there was also an opportunity to listen to keynote speakers at a variety of dedicated seminars.
The Allen Coding showcased a full range of printing machines, including the XL5000 thermal printer, the Hitachi CIJs, and the IJ4000 large character format.
The stand featured illuminated signage, to attract potential customers onto the stand, whilst demonstrations of the machines were readily available for those who wanted to see the printers in action.
The exhibition resulted in a number of high-quality leads which are being followed through by the sales team. Many thanks to the Allen Coding team for all their hard work.